CPG Sales · Use Case
Optimize Distribution
Scout converts POS and syndicated data into distribution opportunities — revealing underperforming accounts, strong-velocity markets, and inefficient placements.
The core challenge
Sales teams spend more time wrangling spreadsheets than answering the questions a buyer actually wants answered.
Find expansion opportunities
Strong velocity with low ACV is a signal that an account is ready for distribution growth. Scout surfaces these stories automatically so AEs walk into buyer meetings with the proof, not the spreadsheet.
Spot at-risk SKUs early
High distribution paired with weak velocity needs a diagnostic. Scout flags the SKUs and accounts where placement isn't earning its slot before the next reset.
Scale wins from the bright spots
Regional or banner-level outperformance is a pattern worth expanding. Scout makes it easy to slice by retailer, region, and SKU to find the wins worth replicating.
Build buyer-ready narratives
Performance comparisons, expected velocity projections, store-level success stories, and revenue-impact estimates — packaged as a recap your buyer can review in five minutes.
Tie promotions to outcomes
Scout ties promotional activity to velocity outcomes — separating baseline lift from post-promo retention, and identifying the banners and store clusters that drive repeat purchases instead of one-time loading.
Curious what closing those gaps is worth? Estimate your annual upside from recovered out-of-stock sales and trade spend.
ROI calculator
Plug in your numbers — the estimate updates live.
Estimated annual upside with Scout
$220,435
≈ $441 back per door, per year
- Recovered out-of-stock sales
- $130,435
- Trade spend recovered
- $90,000
Estimate only, from the inputs above and deliberately conservative assumptions (30% of out-of-stock losses recovered, 12% of trade spend freed). Not a guarantee of results.
What customers say
Less time wrangling, more time deciding
“Scout cut our category review prep time significantly and armed us with competitive insights that would not have been surfaced in our standard data review process.”
Director of Sales· Heirloom Coffee RoastersTell us what you’re working on
A 30-minute conversation to scope fit. Pick a time that works for you.